At the 2024 Worldwide Developer Conference, Apple introduced “Apple Intelligence,” a revolutionary generative AI feature embedded within iOS 18, iPadOS 18, and macOS Sequoia. This cutting-edge technology utilizes on-device processing to analyze and leverage data from emails, images, websites, and apps, enabling users to effortlessly generate AI-generated content and access information through human language queries.
With a strong emphasis on privacy, Apple assures users that almost all processing occurs locally on the device, with additional security measures in place for complex queries that require cloud servers, ensuring data confidentiality and user privacy.
The feature is deeply integrated into iOS 18, iPadOS 18, and macOS Sequoia to analyze, retrieve, and conduct actions on the data in your device. You can then use human language queries to generate AI-generated images, help you write and proofread your content, and retrieve data stored in your apps.
Apple Intelligence will also enhance the usability of Siri by allowing you to make human language requests to access your information, like asking Siri to “Open the email I received yesterday from Mom.” Apple also said it was partnering with other AI platforms to provide more information from external sources. According to Axios, one of these partners is OpenAI, which will allow Siri to ask ChatGPT for more challenging queries.