The U.S. government has introduced the U.S. Cyber Trust Mark, a new cybersecurity safety label for Internet-of-Things (IoT) consumer devices. This initiative, announced by the Federal Communications Commission (FCC), aims to help consumers easily identify products that meet robust cybersecurity standards. The new label will be displayed on qualifying devices, such as smart home security cameras, fitness trackers, and voice-activated shopping devices. The program is designed to address growing concerns about security vulnerabilities in IoT products, which are increasingly targeted by cyber threats.
The U.S. Cyber Trust Mark will feature a logo accompanied by a QR code, which users can scan for more detailed information about the device’s cybersecurity features. This information will include important details like the product’s support period, automatic software updates, security patch availability, and steps for securely configuring the device. The goal is to empower consumers with accessible information, making it easier to choose secure IoT products for their homes and daily lives.
The program will involve third-party cybersecurity label administrators who will evaluate product applications and authorize the use of the label. Accredited labs will conduct compliance testing, ensuring that the products meet established cybersecurity criteria based on the U.S. National Institute of Standards and Technology guidelines. The initiative covers a wide range of IoT devices, including home security cameras, smart appliances, and garage door openers, but it excludes devices regulated by the Food and Drug Administration and motor vehicles.
Manufacturers who wish to apply for the U.S. Cyber Trust Mark must submit their products to accredited labs for testing, ensuring that they meet the program’s cybersecurity standards. Once certified, products can display the mark, signaling to consumers that the device has passed stringent security evaluations. The program, which was initially announced in July 2023, aims to enhance consumer trust in IoT devices while promoting a safer digital environment for U.S. households.